{"id":3657,"date":"2024-07-20T11:48:08","date_gmt":"2024-07-20T11:48:08","guid":{"rendered":"https:\/\/alexislyotard.com\/?post_type=serano_portfolio&#038;p=3657"},"modified":"2026-01-31T10:27:54","modified_gmt":"2026-01-31T10:27:54","slug":"pave","status":"publish","type":"serano_portfolio","link":"https:\/\/alexislyotard.com\/?serano_portfolio=pave","title":{"rendered":"Pav\u00e9"},"content":{"rendered":"\n<div class=\"wp-block-serano-gutenberg-container content-row light-section normal row_padding_top row_padding_bottom change-header-color\" data-bgcolor=\"#ffffff\" style=\"text-align:center\">\n<h2 class=\"wp-block-heading has-mask-fill no-margins\"><\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"has-opacity\">Ce projet concerne la cr\u00e9ation de l\u2019identit\u00e9 visuelle de Pav\u00e9, une sandwicherie auvergnate sp\u00e9cialis\u00e9e dans les sandwichs pav\u00e9s. L\u2019enjeu \u00e9tait de concevoir une image capable de retranscrire le caract\u00e8re artisanal, unique et culturel de l\u2019enseigne, tout en restant lisible et identifiable. L\u2019identit\u00e9 a ensuite \u00e9t\u00e9 d\u00e9clin\u00e9e sur diff\u00e9rents supports de communication, print et digitaux, afin d\u2019assurer une coh\u00e9rence visuelle sur l\u2019ensemble des points de contact.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-serano-gutenberg-container content-row light-section normal row_padding_bottom change-header-color\" data-bgcolor=\"#ffffff\" style=\"text-align:left\">\n<div class=\"wp-block-serano-gutenberg-pinned-gallery pinned-gallery\">\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB2.jpg\" alt=\"\" \/><\/div>\n\n\n\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB3.jpg\" alt=\"\" \/><\/div>\n\n\n\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB4.jpg\" alt=\"\" \/><\/div>\n\n\n\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB5.jpg\" alt=\"\" \/><\/div>\n\n\n\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB6.jpg\" alt=\"\" \/><\/div>\n\n\n\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB7.jpg\" alt=\"\" \/><\/div>\n\n\n\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB8.jpg\" alt=\"\" \/><\/div>\n\n\n\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB9.jpg\" alt=\"\" \/><\/div>\n\n\n\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB10.jpg\" alt=\"\" \/><\/div>\n\n\n\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB11.jpg\" alt=\"\" \/><\/div>\n\n\n\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB12.jpg\" alt=\"\" \/><\/div>\n\n\n\n<div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/alexislyotard.com\/wp-content\/uploads\/2025\/12\/presentation-RVB13.jpg\" alt=\"\" \/><\/div>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"template":"","portfolio_category":[57,58],"class_list":["post-3657","serano_portfolio","type-serano_portfolio","status-publish","hentry","portfolio_category-graphisme","portfolio_category-identite-visuelle"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - 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